hot off the presses – first assignment

Dear Assignment Editors:

Please do not fire us.

Perhaps we’re a little behind schedule, but our first monthly sponsored assignment report is now online!

For our first monthly assignment – sponsored by the Taiji Brand Group – we set out to do a treatise on branding in Cameroon – more specifically, a “man on the street” assessment of how branding is carried out here, what does it look like, and what does it tell us about life here.

What we ended up with here is a broad glimpse at some of the visual and contextual appeal of the messages of local, national and international organizations, businesses and products that permeate every-day Cameroonian life.

From the absolutely serious, to the downright amusing – this is what we found here in Cameroon…

Click through to the “branding a la camerounaise” to peruse the results.

~ by Caroline Spira on February 22, 2010.

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